Prepare your hair for a perfect straightening with Organic Gold's Dilating Shampoo Step 1 – 1000 ml, the essential first step in the Professional Straightening range. Its exclusive formula deeply cleanses and opens the hair cuticles, allowing for better penetration of the straightening active ingredients applied afterwards.
Thanks to a cleansing base enriched with mild purifying agents, this shampoo removes residues, impurities, and product buildup, while respecting the hair fiber. It thus creates the ideal conditions for a uniform, effective, and long-lasting straightening treatment.
Formulated with vegetable keratin, noble oils, nourishing agents, and bioacid.
Key Benefits:
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Deep cleansing and cuticle opening
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Optimizes the action of straightening creams
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Prepares the fiber to receive professional active ingredients
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Ideal for thick, resistant, or highly textured hair
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1 L format – professional use
Use Organic Gold Dilating Shampoo as the first step in any straightening protocol to guarantee exceptional, long-lasting, and visibly better results.
